What did we do?

When a major FMCG brand expanded into B2B sales, we created an animated training video to introduce their sales partners to the concept of warewashing. The video blended 2D animation for storytelling with detailed 3D animation to demonstrate how commercial dishwashing systems work in real-life settings.

By simplifying the process with engaging visuals and clear explanations, we helped sales partners quickly understand the importance of warewashing and how to present the brand’s solutions to clients confidently. The result was an informative, visually dynamic video that made a complex topic both memorable and easy to grasp.